Interview with Kade Robertson, CEO, Viral Distributors (opens in a new tab)
My role in wholesale is part builder, part translator.
National distribution for consumer brands
We purchase, warehouse, and distribute consumer products through retail, wholesale, and B2C channels nationwide
Brands we carry
Brands moving
through our doors
Lucas Oil
Flexzilla
No-Spill
MTM Case-Gard
SOG
CTA Tools
Knipex
Performance Tool
Estwing
Daisy
Sales Channels
Four channels,
one partner.
B2B Wholesale
Independents, regional chains, and specialty retailers, supplied from inventory with terms and freight handled.
B2C Marketplaces
Managed with controlled content, authenticity protection, and MAP compliance.
Owned Storefronts
viraldistributors.com and theviralretail.com, where we control pricing, imagery, and marketing.
Retail placement
Placement with brick-and-mortar buyers, stocked and replenished against sell-through data.
From the founder
We buy inventory outright and sell it ourselves every day. That means when we take on your line, we’re betting our own money that it moves – and you get a partner who has to be right about your product, not just optimistic about it.
Kade Robertson
 – Founder, Viral Distributors
Where it ships from
Shipping nationwide
from South Florida
In the news
Insights, interviews
and news
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Become a partner
Let's talk about your line.
Tell us what you make and where it needs to sell. If we’re not the right distributor for it, we’ll say so on the first call.
HQ – 2225 NW 29th St, Oakland Park, Florida 33311